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He’s been called the king of dunks, the posterizer, the slam jam master, but Nike’s latest campaign for Jordan and Foot Locker proves there is much more to Blake Griffin than just his dunks.

Shot by Paul Hunter, the 45-second film shows the multidimensionality of Griffin’s talents and how this high flier’s game has risen to a level above all expectations.

Following on from the film, the campaign continued on social media where Blake Griffin asks ballers everywhere to raise their game and fly above expectations.






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